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When Will 80% of Facebook Interest Disappear? What to Watch.

Most people who work in the social media or digital media (web, social and mobile) space saw last week’s article about Facebook losing 80% of its interest level by 2017. The internet responded in a comical and resounding way expressing, often comically, how flawed the model was. I’ve been following their premise since 2011 not … Continue reading When Will 80% of Facebook Interest Disappear? What to Watch.

Tickets to Sunday’s UofL vs. Ohio Game – UofL Magazine Survey

Take our UofL Magazine survey below and you will have a chance to win one of two pairs of tickets to the University of Louisville vs. Ohio game on Sunday, September 1, 2013. The rules are simple, take the UofL … Continue reading

The impact of athletic success on higher education institutions

In a nutshell, athletic success absolutely has a positive, lasting and far-reaching impact on a university’s brand, academic reputation and ability to attract students. All students – not just athletes. Take a look at the story links below as you … Continue reading

Extending athletic success with long-tail social media engagement

On January 2, 2013 the University of Louisville defeated Florida 32-23 in the Sugar Bowl. So? The win was a big deal for Louisville, it is our second major BCS win and it is arguably one of the biggest underdog … Continue reading

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When Will 80% of Facebook Interest Disappear? What to Watch.