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Category Archives: Galleries

Radioactive Decay

Why Are We Less (or Dis) Interested in Facebook? Lack of Listening and Marketing

Social networks historically don’t last very long, they average about six years until the majority of their population leave or simply stop visiting/using the site. Facebook and Twitter has broken that mold, they have survived past six years, continue to grow/mature and have established themselves as longer-term social networks. Does that mean they will last? […]

The impact of athletic success on higher education institutions

In a nutshell, athletic success absolutely has a positive, lasting and far-reaching impact on a university’s brand, academic reputation and ability to attract students. All students – not just athletes. Take a look at the story links below as you … Continue reading

Extending athletic success with long-tail social media engagement

On January 2, 2013 the University of Louisville defeated Florida 32-23 in the Sugar Bowl. So? The win was a big deal for Louisville, it is our second major BCS win and it is arguably one of the biggest underdog … Continue reading

Sugar Bowl Fan Photo Poster?

We took all of the Sugar Bowl photos of our fans, that we have posted to Facebook (over 1,000) and included them in a UofL collage. The collage includes every photo at least once and if you hold your mouse … Continue reading

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Extending athletic success with long-tail social media engagement