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Tag Archives: marketing

Radioactive Decay

Why Are We Less (or Dis) Interested in Facebook? Lack of Listening and Marketing

Social networks historically don’t last very long, they average about six years until the majority of their population leave or simply stop visiting/using the site. Facebook and Twitter has broken that mold, they have survived past six years, continue to grow/mature and have established themselves as longer-term social networks. Does that mean they will last? […]

The impact of athletic success on higher education institutions

In a nutshell, athletic success absolutely has a positive, lasting and far-reaching impact on a university’s brand, academic reputation and ability to attract students. All students – not just athletes. Take a look at the story links below as you … Continue reading

Will F-commerce be the next g-commerce, y-commerce or imall.com?

I’ve been reading F-Commerce articles (one | another) the last couple of days (f-commerce is Facebook commerce), some with interesting perspectives that may change the way we shop and others with lots of opinion but little perspective of what has worked or miserably failed online. Most people probably aren’t old enough or haven’t been on … Continue reading Will F-commerce be the next g-commerce, y-commerce or imall.com?

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Extending athletic success with long-tail social media engagement