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Monthly Archives: December 2012

Sugar Bowl Poster 2013 and behind the scenes & links

Are you ready for January 2nd? Stay connected with fellow Cards fans leading up to and during the Sugar Bowl: Athletic’s Social Media Hub Sugar Bowl Mobile Schedule Sugar Bowl 2013 Hashtags #UofL #GoCards #L1C4 #Sugar2013 #CardNation We are partnering … Continue reading

Native Advertisers, Meet the FTC

Native Advertising, the latest buzz in digital advertising is taking over the world. The deeply integrated, social and arguably controversial, form of advertising can be found on Twitter, Facebook and soon to be every other social network. What is Native Advertising? Native ads are integrated into native content, whether it be video, photography, radio or […]

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Extending athletic success with long-tail social media engagement